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Testimonials
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New Products / Releases
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New Customer Reviews
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Social Media Posts That Went Trending You Want Your Audience to Watch
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Life Stories That Then Lead to CTA (Call to Action)
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News That Came Out That Pertains to Their Niche
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Check Out Clearance Section
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New Discount Code to Give Out For Your List Being Loyal to You
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Highlighting Features on Products (Maybe customers don’t know about it)
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Asking for customer reviews
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Teasing New Releases (upcoming)
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Pre-Orders on new products coming
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Answering a very frequent FAQ (frequently asked question) about product / service - answering it then leading to a CTA (call to action)